发展生态旅游，走持续发展之路。生态旅游是将生态平衡贯穿于整个旅游系统并将其有序发展的可持续发展模式，其目标是实现旅游发展中经济、社会、环境三方面综合效益的最大化，它反映了人们一种回归自然、渴望与大自然融为一体，体验“天人合一”的追求。乡村旅游是人们向往“回归自然”、渴望“返璞归真”的需求下，兴起和发展起来的，它强调的是乡土味、自然味和原始味，其实质就是生态旅游。因而，在乡村旅游发展中，首先要防止标准化、商业化和城市化对“乡村性”的侵蚀。政府要加强管理和引导，在建筑风格改造、公共厕所、停车场、垃圾处理、清洁能源等方面提供支持，把以上公共设施设计成与农村的乡村性和谐的形式。其次，要防止乡土文化的丧失。政府机构要积极参与，培养乡村居民对本地社会和地方文化的自尊、自爱和自豪感，要让乡村居民明白农耕文化从社会发展阶段来说是落后的，但其“人与自然和谐共存”的生活方式却是人类共同向往的，现代人追求的生存质量和生活时尚，便是返璞归真、亲近泥土。都市人之所以钟情于乡村旅游，正源于他们梦中的“香格里拉”不在都市，而是在乡村。要使乡村居民在吸收都市文化精华的同时，能珍视并保持起本土文化的鲜明特色。
　　　　

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Develop the eco-tourism and take the road to sustainable development. Eco-tourism is a sustainable development modelto which the ecological balance and orderly development run through ,and its goal is to achieve tourism development in the economic, social and environmental objectives to maximize the overall efficiency, which reflects a return of people Naturally, the desire to integrate with nature and experience the "harmony between man and nature" of the pursuit. Rural tourism is a longing for "return to nature", eager to "Return to Innocence," the demand, the emergence and development, and it emphasized that the local flavor, natural flavor and original taste, is the essence of eco-tourism. Thus, in the rural tourism development, it is first necessary to prevent the standardization, commercialization and urbanization of the "Village of" erosion. Government to strengthen management and guidance, in the transformation of architectural styles, public toilets, car parks, waste disposal, clean energy to support the above design of public facilities into the villages and rural areas of the form of harmony. Secondly, to prevent the loss of local culture. Government agencies should take an active part and train the rural residents of the local community and local culture of self-esteem, self-love and pride, to make rural residents understand the farming culture from the stage of social development is lagging behind, but its "harmonious coexistence between man and nature" of the way of life is the common aspiration of mankind, people seeking quality of life and lifestyle, is Return to Innocence, close to the soil. The reason why people love the city in the rural tourism, are derived from their dream of "Shangri-La" is not the city, but in rural areas. Absorption of rural residents to urban culture at the same time, to cherish and maintain the effect of the distinct features of local culture.